Who We Are

THE INDUSTRY'S MOST RELIABLE RESEARCHERS

Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial banking sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the business banking industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Subscription-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic consulting to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles

39

Years of Insights

100k+

Survey
Respondents

1,000+

Research Projects
Conducted

900+

Analyst's Journals
Published

10,000+

Analyst's Journals
Annual Readership

Upcoming Events

Nov

4

Research Released

Market Share Dashboard Tool updated with 3Q19 data

Nov

5

Research Released

3Q19 Trending Briefs completed

Nov

28

Holiday

Thanksgiving Day: Barlow Research Offices Closed

Dec

6

Web Conference

11 am Central - First Friday Webcast

Featured Content

First Friday Webcast: "The Future of Open Banking for Businesses"

Register to attend Barlow Research's November 2019 First Friday Webcast! Friday, November 1st, 2019 at Noon Eastern, 11 am Central, 9 am Pacific

Call for Entries! 2020 Monarch Innovation Awards

Nominations for the 2020 Monarch Innovation Awards will be accepted through Friday December 6th, 2019! Learn more

Small Business Zelle® User Study

NEW! After much anticipation, Zelle® is now servicing small businesses. This initiative will uncover how four financial institutions are deploying Zelle® for small business customers. Testing will focus on the functionality and user experience using the mobile application at Bank of America, Chase, Regions and U.S. Bank.
Key competitive intelligence!

Analyst's Journal - Oct 16, 2019

Being Prompt, Accessible and Making Effective Use of a Client's Time Has Grown in Importance

Just as business banking relationships become more established and evolve, the importance of various Account...

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.