Business Banking Conference 2022

First Friday Webcast Series
Small Business Ownership Changes Are on
the Horizon: Why You Want to Be a Player
at the Table

Friday, October 7th

Join Barlow Research on Friday, October 7, 2022, as we discuss ownership transitions in the small business market and how you can help your current customers and prepare for the new owners. Featuring: Heather Endresen, Director, Sponsor Finance at Live Oak Bank & Sandy Hanson, Barlow Research Associates, Inc.

Who We Are


Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial Financial Services sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Membership-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic insights to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles


Years of Insights




Research Projects


Analyst's Journals


Analyst's Journals
Annual Readership

Featured Content

Webcast: Small Business Ownership Changes Are on the Horizon: Why You Want to Be a Player at the Table

Register to attend Barlow Research's October 2022 First Friday Webcast!
Friday, October 7, 2022
at Noon Eastern, 11 am Central, 9 am Pacific

2022 Digital Account Opening Study

Barlow Research is excited to announce our newest addition to our digital account opening research!

Over Half of Bank Touches Occur Through Digital Channels

Does your Digital Strategy Team have customer and competitive data at hand? Barlow Research’s Digital Business Banking Program is an essential resource for actionable insights to guide digital strategy.

Analyst's Journal - Sep 21, 2022

Small Business Customers Are Increasingly Adding Non-Banks as a New Provider Instead of Large Banks

According to Barlow Research’s latest rolling four-quarter data (3Q2021-2Q2022), 11% of small businesses ($100K...

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.