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+ Contact Us
• Email: insights@barlowresearch.com
• Phone: 763.253.1800
• Address: 917 Lilac Drive N.Minneapolis, MN 55422
+ Services
Business Participants
Our Panel
Accessing small business and middle market financial decision makers is notoriously difficult. We've spent decades curating and active panel of quality study participants.
Barlow Research’s panel of business participants have previously responded to one of our syndicated research studies. This allows us to understand many of their banking behaviors prior to them participating in a new research study.
This includes. . .
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The name of their primary bank
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The banking products and services they use
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The channels they use at their primary bank
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Their headquarter location
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The industry specification
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Age of their business
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Age of the business' owner/largest shareholder
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and much more. . . . .
Panel
Who is in the Barlow Panel
Custom Solutions
Our Custom Research Solutions
Finding the right way to collect data from businesses can be challenging. Barlow Research’s wide range of methodologies and our trained experts make it easy.
WHEN DATA IS NEEDED QUICKLY
Flash Panels
Our most popular custom research solution allows our clients to quickly access financial decision makers. These studies can be both quantitative or qualitative, making them a versatile way to execute market research studies when timelines are condensed.
MONITOR YOUR BRAND
Brand & Advertising Tracking
How strong is your institution's brand? Barlow's brand and advertising tracking studies focus on establishing and monitoring a bank's overall brand health among business banking companies by understanding. . .
Evaluations
CX Lab Evaluations
Through Barlow Research’s CX Lab, we allow your institution to follow along as a real business owner engages in business banking activities.
CX Labs have been used to evaluate…
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New account opening activities
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Digital business banking capabilities
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Credit applications
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Service interactions
UNDERSTAND YOUR CUSTOMERS
Customer Relationship Audit®
Go beyond just understanding customer satisfaction. Our Customer Relationship Audit (CRA®) allows your institution to gain a deep understanding of your clients and benchmark results to understand your areas of strength and opportunities for improvement.
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Assess the loyalty of your business customers
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Measure the impact of process improvement over time
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Improve Account Officer performance
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Compare banking behaviors and develop strategies for different types of customers
Solutions
Additional Popular Solutions
Deliverables
Our Deliverables
We take pride in our work. This means producing accurate, insightful and beautiful deliverables.
Expertise
Our Expertise
Running a quality custom study requires a team of research experts committed to understanding research objectives, knowing the steps necessary to collect quality data, and communicating findings in an impactful way.
Our research team members are experts in:
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Translating study objectives into research design
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Developing and programming questionnaires to produce accurate and actionable data
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Managing timelines and communicating throughout the research journey
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Presenting findings through interactive and engaging sessions
