Who We Are


Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial banking sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the business banking industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Subscription-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic consulting to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles


Years of Insights




Research Projects


Analyst's Journals


Analyst's Journals
Annual Readership

Featured Content

First Friday: "Designing Digital Channels for the Optimal User Experience"

Register to attend Barlow Research's March 2017 First Friday Web Cast! Friday, May 5th, 2017 at Noon Eastern, 11 am Central, 9 am Pacific

Featured Speaker: 2017 Business Banking Conference

Joining us as a guest speaker in Chicago on 5/23: Barney Frank "What's Next for Dodd-Frank? A Discussion of the State of Financial Regulation" Register Today!

2017 Annual Business Banking Conference

Join us in Chicago this spring! May 22nd & 23rd, 2017 at the Loews Chicago O'Hare Hotel. Register Today!

Analyst's Journal - Apr 19, 2017

BB&T, PNC and Capital One Take Different Approaches to Out-of-Band Login Security

For many small business online banking users, the balancing act between the ever-increasing need...

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Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.

Survey Respondent? View our full list of FAQs

Barlow Research Associates, INC.

917 Lilac Drive North

Minneapolis, MN 55422

Tel: 763-253-1800 Fax: 763-253-1879