Who We Are


Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial banking sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the business banking industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Subscription-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic consulting to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles


Years of Insights




Research Projects


Analyst's Journals


Analyst's Journals
Annual Readership

Featured Content

Small Business Cash Flow Management Study

New Research on a Hot Topic!
-- A deep dive into business owners' behaviors, emotions, processes and pain of managing cash flow

-- Actionable data for product and sales strategies

Primary Bank Legacy Market Share Database Tool

Updated with 1st Quarter 2017 data! Find out which banks business customers identify as their primary bank in your footprint. Free to licensed clients in MyBarlow or available for sale

Small Business Banking Annual Report

Now available for authorized small business banking syndicated research members! Small Business Banking 2017 Annual Report - Log in to MyBarlow for access!

Analyst's Journal - Aug 16, 2017

Aging Small Business Owner Trend Moved One Step Closer to a Tipping Point for Ownership Transition

Over the past several years, Barlow Research has kept close watch on trends in the...

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Barlow Research Associates, INC.

917 Lilac Drive North

Minneapolis, MN 55422

Tel: 763-253-1800 Fax: 763-253-1879