How to Navigate Fintech Disruption in the New Age of Digital Business Banking posted 11/05/2021







Featuring: Adam Johnson and Christian Lucchesi, Barlow Research Associates, Inc.

In the current digital business banking environment, financial institutions are confronted with a more serious challenge from fintech disrupters than ever before. Fintechs are actively competing for a larger share of the small business customer relationship – including business checking and savings accounts. This illuminates an urgent need for financial institutions to deliver on their competitive strategies or risk losing customer share. Fintechs may have some competitive advantages, but financial institutions have a unique opportunity to galvanize their own customer relationships through solutions that more broadly meet customers’ digital banking needs.

Join Barlow Research on Friday, November 5th to learn:

  • Small business customers’ usage rates for financial/business management tools used with fintechs vs. with financial institutions
  • Business customers’ attitudes about adding new banking relationships with fintechs
  • Key areas for financial institutions to focus digital banking improvements to compete with fintech disrupters

This discussion is designed for anyone involved in small business and middle market relationship management, sales and sales management, marketing, market research, risk management or line of business strategy.

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