Small Market Banking
Strategic Insights for Small Business Banking
The Small Business Banking Research Program is a multi-client research study sponsored by leading banks in the United States. This study includes detailed results of nearly 8,000 interviews annually with fielding done quarterly. It also draws on trending studies from our continuous work in the small business market (companies with sales of $100K to less than $10MM), going back to 2000 and comprising more than 85,000 total survey responses.
Five different data cuts are available to align with your definition of the small business banking segment. Program membership includes:
- Annual Small Business Banking report and presentation
- Barlow Research’s COVID-19 Impact Resources
- Weekly Barlow Research newsletter and analyst’s journal articles
- Monthly First Friday web conference series
- Quarterly Barlow Research Economic Pulse℠ report
- Program content archive
- Quarterly small business banking data and top bank tabulations
- Primary Bank Legacy Market Share Tool
- Relationship Management Staffing Model℠
- Participation in Barlow Research's annual Business Banking Conference
*Business banking extension ($10MM-<$25MM) data is available for purchase by program members
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Featured Content
2024 DIGITAL ACCOUNT OPENING STUDY
Given the increased competition to win core deposit relationships, the stakes are higher than ever for financial institutions to digitize and streamline the deposit account opening process for small businesses ($100K-<$10MM in annual sales).
Over Half of Bank Touches Occur Through Digital Channels
Does your Digital Strategy Team have customer and competitive data at hand? Barlow Research’s Digital Business Banking Program is an essential resource for actionable insights to guide digital strategy.
Business Banking Conference 2024
Come join us in Charlotte for a day-long session to engage with your peers and hear from world class experts on the latest in small business, middle market and digital banking!
Analyst's Journal - Jul 3, 2024
Happy Independence Day from Barlow Research!
In honor of Independence Day, Barlow Research will be closed on Thursday July 4th, 2024. We hope you have a safe and enjoyable holiday. The next Barlow Analyst's Journal column will be published in our newsletter on Thursday, July 11th, 2024.