Who We Are
THE INDUSTRY'S MOST RELIABLE RESEARCHERS
Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial Financial Services sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the industry—and its customers.
Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:
- Customized research to answer your most important questions
- Membership-based programs and database tools that keep you on top of the current research, trends, and issues
- Data-driven strategic insights to put analysis into action
- Industry-wide conferences to introduce solutions and expand brand awareness
- Weekly newsletters featuring informative Analyst Journal articles
41

100k+
Survey
Respondents
1,000+
Research Projects
Conducted
900+
Analyst's Journals
Published
10,000+
Analyst's Journals
Annual Readership
Upcoming Events
Feb
2
Research Released
4Q2020 Trending Briefs completed
Feb
5
Mar
5
Web Conference
First Friday Webcast: 11:00 AM CST
Apr
2
Web Conference
First Friday Webcast: 11:00 AM CST
May
7
Web Conference
First Friday Webcast: 11:00 AM CST
Podcasts
Nov
6
Featured Content

First Friday Webcast: How Has Business Banking Successfully Pivoted in Reaction to the Pandemic?
Register to attend Barlow Research's February 2021 First Friday Webcast! Friday, February 5, 2021 at Noon Eastern, 11 am Central, 9 am Pacific

Business Banking: Relationship Management in a Digital World
Barlow Research & Boston Consulting Group (BCG) have partnered to identify the implications of forced digital business banking adoption and define what remote/digital relationship management servicing strategies will work for businesses.
For more information:

Change Ahead!
Did you know that less than four middle market customers could equate to a potential $1 million revenue gain or loss to your bank?
Barlow Research’s Middle Market Banking Program provides the insights needed to drive your strategy and transformation initiatives.
Contact us to learn more.

Analyst's Journal - Jan 20, 2021
Credit Is Vital in the Middle Market and Key to Strengthening Relationships
As we welcome in a new year, it is important to understand how 2020 has impacted your middle market...
Are You a Survey Respondent?
Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.
Featured FAQs
How did you get my name?
If you received a Barlow Research questionnaire for a proprietary study (a bank logo appears on either the survey or the cover letter), then your name was received in a list of customers from your bank. If you received a questionnaire for a syndicated nationwide study (no bank logos anywhere), we received your name in a list purchased from Dun & Bradstreet Corporation.
Will my name ever be sold or redistributed?
No, absolutely not. Please refer to our Privacy Policy.