Who We Are

THE INDUSTRY'S MOST RELIABLE RESEARCHERS

Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial Financial Services sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the industry—and its customers.

Using a tailored approach, we'll leverage our expertise to help you understand your customers better with:

  • Customized research to answer your most important questions
  • Membership-based programs and database tools that keep you on top of the current research, trends, and issues
  • Data-driven strategic insights to put analysis into action
  • Industry-wide conferences to introduce solutions and expand brand awareness
  • Weekly newsletters featuring informative Analyst Journal articles

44

Years of Insights

100k+

Survey
Respondents

1,000+

Research Projects
Conducted

900+

Analyst's Journals
Published

10,000+

Analyst's Journals
Annual Readership

Featured Content

Nov 21, 2024

Empowering Diverse Entrepreneurs: How Banks Can Drive Middle Market Growth Through Credit Access, Relationships, and Digital Innovation

The middle market, comprised of companies with annual revenues ranging from $10 million to $500...

2024 DIGITAL ACCOUNT OPENING STUDY

Given the increased competition to win core deposit relationships, the stakes are higher than ever for financial institutions to digitize and streamline the deposit account opening process for small businesses ($100K-<$10MM in annual sales).

The Next Evolution of Small Business Payment Acceptance

Recent digital banking innovations are streamlining small business payment acceptance, making transactions faster, easier, and more secure. While fintechs dominate this space, few traditional financial institutions have kept pace.

2024 DIGITAL BUSINESS BANKING TEST DRIVE

The Digital Business Banking Test Drive is an ongoing study conducted by Barlow Research Associates to look at the online and mobile banking platforms offered to small business customers by the top banking providers in the United States

Are You a Survey Respondent?

Thanks for taking the time to find us. As business banking researchers, we highly value your thoughts and opinions about what banks are getting right—and help them find opportunities for improvement. With your help we can educate banks about the evolving needs of customers like you.